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Praxis

Project Introduction

Praxis is a flexible creative hub designed for designers to book and use spaces for making and showcasing their work.

Concept Statement

Praxis is an interior framework that spatializes the cycle of producing, activating, and reflecting. Through modular and flexible systems, it supports fashion designers in transitioning between focused production and presenting their work, while enabling ongoing testing, review, and reflection, reducing reliance on temporary, wasteful construction.

Project Overview

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Reflect

Activate

PRAXIS

Produce

Reflect

A continuous cycle of producing, activating, and reflecting.

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1. Site Location
M7, Msheireb Downtown, Doha, Qatar

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Rigid square limits flexibility and freedom

Breaking the forms introduces movement and spatial freedom

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Limited Use

Dismantled

Re-constructed

Constructed

2. Design Problem (Gypsum Wall Cycle)

3. Target Users
Creative producers - 
fashion designers

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Modularity enables multiple spatial scenarios

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Grid + modular system informs the final spatial strategy

Conceptual Phase

Shematic Phase

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Existing M7 layout

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Proposed M7 layout - Praxis

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Proposing movable walls instead of gypsum, enabling flexibility within the fashion design workflow.

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Walls reconfigured to support different spatial uses and layouts.

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Wall configurations shift between production and reflection modes.

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Visualizing modularity through a fashion show setup.​

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Modules reconfigure into different modes beyond the fashion show.

Final Phase

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Final Design Plan

Production Zone

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Isometric sequence illustrating the movable wall system transitioning from parked to production to reflection.Axonometric sequence illustrating the movable wall system transitioning from parked to production to reflection.

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Interior perspective showing the production zone in use, with modular walls creating defined work areas.

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PET felt acoustic finish layer

plywood core panel

Ceiling-mounted steel track system for sliding wall panels

Recycled steel structural frame

Exploded axonometric illustrating the material composition of the movable wall system, combining structural strength with acoustic performance.

Orthographic section animation showcasing movable walls transitioning between production and reflection.

Previous 

Next

Activation Zone

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The modular system is based on a rubber flooring grid, allowing modules to be placed and stacked in multiple configurations.

Modular unit composed of a recycled steel frame with interchangeable acoustic and material panels for flexible configurations.

Fashion Show - Night Time Mode

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Daytime screening mode

Space reconfigured for film viewing and collective engagement.

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Night time communal reflection mode

Open configuration supporting pause and discussion.

Interior perspective animation showcasing the modularity of the activation zone.

Support Labs

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Central area for pause, observation, and informal exchange.

Modules reconfigured to support discussion, review, and evaluation of work.

Print Labs - supporting design process.

Fabrication Labs - supporting the design process.

Praxis Video

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